Understanding Framer CMS (Blogs, Case Studies, More)

The CMS is where Framer transforms from a static design tool into a content powerhouse. If you've never worked with a content management system before, or if you're coming from WordPress or Webflow, this guide will show you how Framer's approach makes managing dynamic content surprisingly simple.

What CMS Actually Means

CMS stands for Content Management System, but that formal definition doesn't capture what it does for you practically. Think of it as a structured database that feeds content into your designs automatically.

Instead of creating a new page for every blog post or case study, you create one template page and one collection of content. The CMS then generates individual pages for each entry you add, all following the same design but showing different content.

Here you can find CMS collections.

This separation of content from design is powerful. You can add fifty blog posts without touching your layout once. You can update information across multiple pages by editing a single CMS entry. You can let clients or team members add content without worrying they'll break the design.

How CMS Collections Work

A collection is a group of similar content items. Your template likely includes collections for blog posts, case studies, team members, or testimonials. Each collection has fields that define what information each item contains.

A blog post collection might have fields for title, author, publication date, featured image, category, and the post content itself. A team member collection might have name, role, bio, and photo. The fields are customizable, but your template comes with sensible defaults already set up.

When you add a new item to a collection, you're filling out these fields. Framer then takes that information and displays it according to the layout template you've designed.